As the authorized Ford, Lincoln, and Jaguar Dealer for the Greater Bakersfield area, our commitment is to provide people in our marketplace with the best value in product sales and related services. This will be done with quality, volume and competitive pricing and professionalism. The following values and governing principles are fundamental to making our mission a reality.
CUSTOMERS– Our work ethic is based on meeting the needs of our customers. We are ultimately responsible for their complete satisfaction so their concerns should be the focus of everything we do.
EMPLOYEES – They are the genuine source of our strength. Employee involvement is the cornerstone of our efforts to create a work environment where our people are encouraged, respected and rewarded for their services. A commitment to “Complete Customer Satisfaction” is needed from each employee to accomplish our mission.
FORD MOTOR COMPANY- is our lifetime partner and we must work with them as well as other suppliers and finance sources to produce mutually beneficial relationships.
COMMUNITY – We share responsibility for adding economic structure to our diverse community and should be associated with efforts that will raise the quality of life for all our citizens.
OUR GOVERNING PRINCIPLES
INTEGRITY– should never be compromised in relationships with our customers or with each other. Honesty, trust and confidence are essential to the growth of our business.
CONTINUOUS IMPROVEMENT – We will strive for a consistent and superior performance by any standard of measurement. We must create proactive programs that will assist in our search for better ways to conduct our business.
GROWTH AND PROFITABILITY – We will operate our business in a progressive and competitive manner allowing for a proper return on investment. This return guarantees the capital requirement for growth and expansion to meet the future needs of our customers and our marketplace.